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Education Sector and the trend of e-commerce

By Dr. DJUWARI

Education sector must be the innovators in their environment. They have to create a system and the process which matches the employability of human resources. It is link and match. Considering the trend of ecommerce for example, this online business should be addressed. What kinds of skills are needed? What kind of curriculum is employed? All these are the wide-open door for them to create the system and process. 

The trend of ecommerce, for example in Philippines and Indonesia are prospective. It is really promising work place. This is really fantastic when we know the trend of ecommerce in these two countries. After the COVID-19 pandemic, many people have started buying things online. In the Philippines, as reported by Be Global E-commerce Corporation, in 2021, they made $17 billion by selling things online, thanks to 73 million people who shop online. They think that by 2025, they will make $24 billion, which is 17% more. 

The trend above is due to a lot of people in the Philippines like using technology. So, more and more people are shopping online. Some popular online shops in the Philippines are Shopee, Zalora, eBay, TikTok Shop, FB Marketplace, Carousel, and Metorex. Shopee and Zalora seem to be the most popular.

In Indonesia, e-commerce is becoming a big deal. It’s growing very fast. According to Global Indonesia, they think that by 2025, they will make $95 billion from selling things online, which is a lot more than the $25 billion they made in 2019.

There are some online shops in Indonesia too, like Shopee, Tokopedia, Bukalapak, Orami, and Blibli. But the biggest ones are Tokopedia, Shopee, and Lazada. There are also other online shops like Rakutenchi, eBay, Sukamart, Zalora Indonesia, and Groupon, and they are also doing business in Indonesia.

The expected growth of online shopping needs a cutting-edge plan. First and foremost, it involves teaching users to be skilled with technology. Technology literacy is about having the skills to use online stores effectively. Companies must coordinate with all the involved parties like they’re conducting an orchestra.

Logistics is crucial. Timely delivery of products is a vital factor, as delays can make customers unhappy. Another important factor is supply; it must match the demand. Supply and demand are connected, so changes in one can affect the other.

Besides supply and demand, the quality of IT services and internet connectivity is also crucial. This may be something governments need to provide. Poor internet connections can cause online shopping to fail. Providing user-friendly services is also important. Customers want an easy transaction process.

Education sector should address the condition above as the following. First, they can update the curriculum adapting to the technology literacy programs. This skill is the skill related to the development and promotion technology. This literacy programs aimed at educating users, especially in regions with lower digital literacy rates. These programs can be offered online or through community centers, schools, or partnerships with local organizations.

Education sector should develop the skill-building laboratory for practices. How to organize workshops and training sessions that focus on e-commerce operations. It can be the online store setup, digital marketing, and safe online transactions. The system and process in this education environment can be conducted both in-person and online.

Collaboration with E-commerce Companies: Establish partnerships with e-commerce companies to provide hands-on training and internship opportunities for students. This real-world experience can enhance their practical skills.

Logistics and Supply Chain Training: Integrate logistics and supply chain management into e-commerce education programs. Teach students about efficient inventory management, order fulfillment, and delivery strategies. Infrastructure Development: Advocate for improved internet infrastructure in regions with poor connectivity. Collaborate with local governments and telecommunications companies to expand internet access and reliability.

Dr. Djuwari is the Associate Professor at Universitas Nahdlatul Ulama Surabaya (UNUSA), Indonesia. The President of International Association of Scholarly Publishers, Editors, and Reviewers (IASPER). He is also the editor and reviewer of some international research journals; a journalist at Indonesia Pos; A small business owner of Djuw Cafe.

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