SM City CDO Uptown, in partnership with The SM Store, once again shared the spirit of Christmas through the SM Besties of Joy, a heartfelt volunteer activity that has become a cherished holiday tradition. This meaningful initiative brought smiles and comfort to the little warriors of LEUPAPO Inc. in Bulua, Cagayan de Oro City—children bravely battling leukemia and their families who stand by them every day.


Evolving from the beloved Bears of Joy, the Besties of Joy continues SM Cares’ Buy-One-Donate-One campaign, where every plush toy purchased means another is donated to a child in need. Through this simple act of giving, joy is multiplied, reminding everyone that kindness can make a real difference in the lives of others.
SM volunteers spent time bonding with the children, listening to their inspiring stories of courage and hope. The highlight of the day was a special visit from Santa Claus, which filled the home with laughter, music, and dancing. The children’s bright smiles and joyful energy warmed the hearts of everyone present, creating memories that will be treasured by both the little warriors and the volunteers.


More than just a celebration, the activity was a reminder that bringing joy can give strength, hope, and encouragement to those facing life’s toughest battles. Through the SM Besties of Joy, SM City CDO Uptown continues to champion the culture of kindness—spreading happiness, inspiring hope, and making the holiday season truly meaningful for the community.

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