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HomeFront PageSPECIAL FEATURE: Artist Edgardo R. Palad: Undeniably A Man For Others

SPECIAL FEATURE: Artist Edgardo R. Palad: Undeniably A Man For Others


It is said that man, in his lifetime, undergoes certain stages of self actualization- early childhood, adolescence, teen age, professional work after college, setting up a family, acquiring wealth along the way, being financially stable, and at a much later stage, maybe share his acquired wisdom & wealth to those in need of his knowledge, expertise & help.   

At 71 yrs of age, artist-businessman-philanthropist EDGARDO RIVERO PALAD, a Bulakeño from Meycauayan , Bulacan, who has adopted Cagayan de Oro City as his permanent “home” has been through all these stages.


Artist Edgardo Rivero Palad strikes a professional look at the facade of his home in Cagayan de Oro City.

However, his love for life and the innate values of hard work, honesty, kindness & generosity inculcated in him by his late parents JULIA & HERMINIGILDO has him doing, actively involved & welcomes being part of a lot of charitable works of mercy every opportunity he gets.           

“Helping others is second nature to me and seeing others happy with what little I do for them gives me an undescribable high. The effort is so fulfilling & rewarding not in material terms. I look at it more as a gift from our Lord. Through it we are able to do HIS work, touch & hopefully change lives of others always for the better. For example, I have been in situations where when I go to the Pharmacy to buy my maintenance medicine, an emaciated looking man or woman would stand beside me, a doctor’s prescription in one hand and a few crumpled paper money and coins on the other hand. In almost all cases I encountered, the money they have is simply not enough to buy all that they need. So they would scrimp and buy only a little of this, and a little of that making do with what they have. My heart bleeds in situations like this. I tell myself, what if this is JESUS himself pretending and putting me to a test? I cannot possibly fail HIM who is my LORD & MASTER. I privately tell the salesperson to give all the medicine they need, return their money & put their bill on me. I also request to remain anonymous. In a similar vein, I never fail to help the beggars who ask for alms I find in the streets. It is not condoning nor tolerating their mendicancy but helping them survive through the day.

Recently, this writer approached Mr. PALAD for help for my personal advocacy “PROJECT NOAH” which provides milk & diapers to babies & small children in the squatters resettlement area in CALAANAN. Mr. PALAD suggested he make PROJECT NOAH the beneficiary of their May 2021 visual arts exhibit.

On opening day of said ARTSADA KAGAY-AN exhibit, several gift packs containing milk and diapers were given away by DR. RAMONA HEIDI PALAD, his wife to all the mothers of CALAANAN Resettlement Area who attended the occassion at LimKetKai Mall.  Mr. PALAD’s generosity did not end there. On his own initiative, He campaigned for donations from his friends like PNB Manager CONCHITINA BORJA and Hotelier VICENTE GOTIL who immediately answered his call for assistance. Most recently, Mr. PALAD joined forces with the hip hop SUMAGUPA KREW to provide lunch packs for hapless street children and beggars that proliferate the streets of Cagayan de Oro City. Again treasured friends like Ms. MAGS CUE of Mags Boutique & Mesa, as well as businesswoman Ms. ARRISSA NAVARRO were more than glad to help out. These are but a few examples of the selflessness and generosity of this MAN FOR OTHERS in action.

donated PPE


PPE DONATION. The couple also donated PPEs to hospitals in Cagayan de Oro

Ed Palad’s words of wisdom:

“We should never get tired of doing what is good and what is right”

“Everyday we should strive to be the best version of ourselves”

Joel Escolhttps://www.youtube.com/channel/UCK_sKdGFs0ewIh9R-iAskDg
Joel Calamba Escol is a journalist in the Philippines for more than 20 years. Currently, he is the Managing Editor of Mindanao Daily News, the biggest and most-widely read newspaper in Southern Philippines. He is also known as Noypi Vlogger in Youtube. You can follow him on the following social networking sites below.
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