26.2 C
Cagayan de Oro
Tuesday, June 18, 2024
spot_img
HomeAdvertisementsHorti Asia Rebrands to Horti Agri Next Asia: Comeback in 2025

Horti Asia Rebrands to Horti Agri Next Asia: Comeback in 2025

Horti Asia, the international trade show for horticultural and floricultural production and processing technology in Asia, has successfully concluded its 8th edition. Held in conjunction with AGRITECHNICA ASIA from May 22-24, 2024, at BITEC, Bangkok, the event welcomed 12,129 trade visitors from 73 countries, including Thailand, India, Malaysia, Philippines, China, Japan, Korea, Vietnam, Taiwan, etc.

Spanning 14,000 square meters, the show featured cutting-edge agri-technology and horticultural solutions from 336 top global brands. This year’s event solidified Horti Asia’s status as a powerful platform for the industry, hosting intensive conference sessions with knowledge shared by 118 keynote speakers from 9 countries across 42 sessions.

In an exciting development under the VIV worldwide direction, Horti Asia will rebrand as Horti Agri Next Asia and make a grand return in March 2025 from 12-14 MARCH 2025 at IMPACT, Bangkok, Thailand, co-located with VIV Asia, the largest feed-to-food trade show in Asia. This rebranding reflects our commitment to evolving and expanding the scope of our tradeshow, ensuring we continue to lead the way in agricultural innovation and excellence. In synergy with VIV Asia and Meat Pro Asia, we aim to create an unparalleled business opportunities gateway for the Asian market.

Ms. Birgit Horn, Managing Director of VIV Worldwide, said, “At VIV Worldwide, our vision is to continually advance and develop our trade shows to meet the evolving needs of the agricultural and horticultural sectors. The rebranding of Horti Asia to Horti Agri Next Asia signifies our commitment to this vision. We have already seen great success with Horti Agri Next MEA, and we are excited to expand our reach with new editions in Vietnam and Indonesia, co-located with ILDEX exhibitions.

These smaller, regional shows will build momentum leading up to the grand event in Bangkok where Horti Agri Next Asia will be co-located with VIV Asia. This strategic direction not only highlights our dedication to fostering innovation, but also ensures we provide comprehensive platforms for business growth and knowledge exchange across the region.” she added.

Ms. Igor Palka, Managing Director of VNU Asia Pacific, said, “Over the past decade, VNU Asia Pacific has demonstrated our expertise in organizing livestock and agricultural events such as VIV Asia, ILDEX, Agri Asia, and Horti Asia. Horti Asia was our first show, launched in May 2012 at BITEC. Today, we mark the 8th edition of Horti Asia, and it is time to extend our exhibition as it will cover the entire seed-to-food business under the new name ‘Horti Agri Next Asia.’ This name represents the wide range of coverage for the agriculture and horticulture businesses for all of Asia. With this approach, we will create the most meaningful and most important trade platform, located in Bangkok, Thailand.”

For more information on HAN Asia, taking place March 12-14, 2025, at IMPACT, Bangkok, Thailand, visit our website at www.hortiagrinext.com

For media inquiries and further information, please contact: 
Mrs. Saengtip Techapatiphandee, Marketing & Communications of VNU Asia Pacific
[email protected] | Tel.: +662 111 6611 Ext.330 | www.vnuasiapacific.com  

About Horti Agri Next Asia (HAN Asia)  | HAN Asia is the Horti Agri Next hub edition tailored specifically for the Asian market, showcasing the latest in horticultural food production, landscaping, controlled environment practices, environmental conservation, and agriculture. HAN Asia brings together industry professionals and experts from across Asia and around the world. Join us at HAN Asia to explore the forefront of the Asian horticultural and agricultural industries. For more details, please visit the official website at WWW.HORTIAGRINEXT.COM.

VNU Exhibitions Asia Pacific | VNU Exhibitions Asia Pacific is part of VNU Group, a globally operating exhibition company with offices in Utrecht, Shanghai, Bangkok and consolidates the international exhibition business of Royal Dutch Jaarbeurs. In Southeast Asia, Jaarbeurs formed a Joint Venture with TCC Group, a leading corporate conglomerate in the fast-growing region. From its business hub located in Bangkok, VNU Exhibitions Asia Pacific covers all key exhibition markets in Southeast Asia. | www.vnuasiapacific.com

About VNU Exhibitions Europe | VNU Exhibitions Europe is a subsidiary company of Royal Dutch Jaarbeurs with its base in Utrecht, at the heart of the Netherlands and only 30 minutes from Amsterdam. The VNU Europe office is located within the extensive Jaarbeurs complex. The international team is wholly involved in the agrifood sector, focusing on the organization of worldwide industry events such as VIV, Horti Agri Next and AgriBITs. VNU’s Utrecht team organizes shows in the Netherlands, the United Arab Emirates, China, Thailand, Turkey and Africa. For more information, visit www.vnueurope.com 

RELATED ARTICLES
Advertismentspot_img

Most Popular

Recent Comments