Shell Introduces New Brand Ambassadors

BUSINESS
April 23, 2019

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Pilipinas Shell achieves another milestone as they presented their newest ambassadors during a media launch last April 8.
    
The ambassadors are not just the faces of the Shell brands but are living proof of the company’s commitment to their customers, as they relate their personal experience in using Shell’s products and services through the years.
    
One of the most influential celebrities in the country today, Maine Mendoza, is the new brand ambassador for Shell FuelSave. Launched with a new formulation last year, Shell FuelSave has DYNAFLEX Technology designed to help improve engine efficiency.
    
Shell has always been embedded in Mendoza’s life even before rising to fame, as their family owns a number of Shell retail station dealerships. “My parents wanted to invest in a company that is recognized for credibility and quality,” she shared. “So when the opportunity came, they didn’t have to think twice about partnering with Shell.”
    
Shell’s second ambassador is prominent actor and travel show host Drew Arellano. His fuel of choice is Shell V-Power, Shell’s best-ever premium gasoline with boosted DYNAFLEX Technology designed to deliver both performance and efficiency.
    
Biyahero for life, Drew is a member of the popular BrapPack, a group of driven, outdoorsy men who bond over long motorbike rides in and out of the city while promoting road safety.
    
“I definitely need reliable performance on the road and that’s why I use Shell V-Power,” said Drew. “Since I started using it, I’ve never had problems–whether I’m going on long bike rides with my buddies or just simply cruising around with my family in our SUV,” Drew added.
    
Aligned with the same goals, Nico Bolzico is proud to be a Shell ambassador. “I am so happy to learn that my most trusted fuel brand is also supporting various advocacies that aim to make the future greener” noted Nico.
    
He also pointed out how he was impressed with Shell’s various partnerships with Plastic Bank and its role in the Global Road Safety Partnership Philippines (PGRSP).
    
Nico also recalled how his father recommended Shell to him when he was just starting out driving in Argentina. “Shell Fuels has always given me worry-free journeys. I would never compromise on quality, and Shell is truly world-class.”
    
Shell has always been dedicated to ensuring that we have the best-fitting fuels range for motorists,” declared Mark Malabanan, Shell V-Power Brand Manager. “We are happy to have Maine, Drew, and Nico as our newest ambassadors because they are living testaments to what our brand stands for and the value we can give to our customers.”


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