motoring

New Isuzu Dealership Soon to Rise in Tagum

August 12, 2019

Isuzu Philippines Corporation (IPC), the country’s leader in the commercial vehicle segment in the Philippines, is beginning the construction of its new dealership in Tagum, Davao Del Norte in line with the growing demands and expansion efforts of the company.      Tagum is predominantly agricultural, producing various agricultural crops and trees. It is strategically located at the northern portion of Southern Mindanao and lies in the intersection of three major road network system namely the ‘Philippine-Japan Friendship Highway’, the ‘Davao-Mati-Agusan Road’, and the ‘Davao-Bukidnon Road’ that connects the city to other major destinations in the region and for the rest of Mindanao.      As the city serves as a vital economic crossroad not only for the province, but for the entire Davao Region, Isuzu strategically located their new 11, 000 square meter dealership to feature not only its latest Isuzu’s showroom design, but also to showcase 8 light commercial and 2 truck service bays ready to serve the region.      The soon to rise Isuzu dealership in Tagum is strategically located along the road that connects to the three major road network systems, to bridge the way of the customers from major destinations in the region and for the rest of Mindanao.      “The construction of this new dealership demonstrates our dedication and commitment to create tailored transport solutions that make the greatest difference to individuals and businesses in the Philippines,” said Hajime Koso, President of Isuzu Philippines Corporation.      The construction of the dealership is expected to be completed by the end of the year. Moreover, Isuzu aims to continue to offer customers reliable, durable, dependable, and value-for-money vehicles that will give them the edge they need to be successful in their businesses and personal needs.      Isuzu Philippines Corporation currently has 43 dealerships nationwide, offering world-class vehicles, and exceptional after-sales services.

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Isuzu Launches ‘PUV-X’ Program at the 2019 Philippines Bus & Trucks Expo

August 12, 2019

At the Philippines Bus & Trucks 2019 expo to be held from July 24 to 26 at the SMX Convention Center, Mall of Asia Complex in Pasay City, Isuzu Philippines Corporation (IPC) unveils its vaunted “PUV-X” program that provides the optimum “Isuzu Advantage” for its public utility vehicle (PUV) customers.      IPC’s presentation is a key portion during the 4th Transport Cooperative National Congress, an annual event spearheaded by the National Federation of Transport Cooperatives (NFTC-BKKPPI). Held within the Philippines Bus & Trucks 2019, the Congress gathers inputs from the transportation cooperatives sector to help formulate the needed programs, projects and activities to further update and develop these sectors.      The “PUV-X” Program enumerates Isuzu’s 10-Point Advantage: 1) Isuzu’s proven reliability, durability and efficiency; 2) Experienced Body Builders; 3) Accredited Accessories Suppliers; 4) An unmatched 3 years or 150,000 kms warranty coverage; 5) Nationwide dealership network of 43 outlets and counting; 6) Expert Truck Executives (Truck Elites) to help customers; 7) Nationwide parts availability, competent and trained service technicians, technical assistance from Japanese and Filipino engineers, and Isuzu Service Medic vans for roadside assistance anytime; 8) Drivers and mechanic trainings; 9) Extensive fleet management system, and; 10) All-around customer assistance.      To aid in the discussion, NLR77 Class 2 PUV and NLR85 ref van were displayed at IPC’s booth. Test drives of the Isuzu PUVs used by the Senate Employees Transport Service Cooperative (SETSCO) will be offered during these two days. The SETSCO shuttle will also provide free rides to event participants within the Mall of Asia complex.      The annual PhilBus & Truck Show is recognized by the industry as the number one international bus, truck and commercial vehicle exhibition, a business-to-business trade show that prides itself in delivering top-quality trade buyers and decision makers. By working closely with key trade associations, the expo brings together bus, trucks and commercial vehicle operators, mining and construction companies, leasing and logistics companies, manufacturers, trading, parts and service and repair workshops to see and get updated on the latest range of buses, trucks and commercial vehicles.

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Ertiga Continues to be the Best-seller in Suzuki PH Stable

August 12, 2019

Suzuki Philippines Inc. (SPH), the country’s pioneer subcompact car distributor, closes the first half of 2019 on a high note, posting 14 percent sales growth over the same period last year and climbing to the sixth spot in the local automobile industry ranking and fifth place in the Chamber of Automotive Manufacturers of the Philippines Inc. (CAMPI) ranking.      “We started the year on the right foot and strengthened our efforts in Q2 to reach more Filipino customers. Our aggressive and strategic marketing campaigns are key in pushing up our position both in the Philippine automobile industry and CAMPI rankings. These achievements reflect the Filipinos’ growing trust in our brand and the quality Suzuki cars that we provide. We are more driven now more than ever to bring only quality driving experience in every Suzuki ride,” shared SPH Director and General Manager for Automobile Division Keiichi Suzuki.      Committed to giving quality driving experience to every Filipino, SPH continues to assure the market with best-performance vehicles such as the New Ertiga, Swift, Celerio, Dzire and Vitara. These top-selling Suzuki vehicles collectively contributed 77 percent to total H1 2019 sales.      The top-favorite 7-seater family vehicle Ertiga is still the number one best-selling Suzuki vehicle in this year’s lineup with a 34 percent share of sales. The introduction of the new Ertiga Black Interior ramped up sales even further. Its fuel efficiency and spacious interior complement the elegance and modern style, giving the Ertiga a strong edge over its competitors.      Sporting a fiercer look and boasting maximum functionality, the all-new Ertiga combines strength and elegance in a compact body, allowing Filipino families to go on adventures and seize the day in style.       The upgraded 7-seater MPV features a taller nose and a wide and elegant front grille. The lower roof side extends the head room while providing a more stylish side view. The integrated lower grille and fog lamps add a sense of stability and make the car look edgy. Deeper curves on the side and shoulder and character lines were added to reflect robustness and a stronger presence.       The interior of the all-new Ertiga is designed with sophistication and flexibility in mind. The new steering wheel has a flat bottom for better leg clearance while the gauges are painted with metallic chrome for a sleeker look. The seats have a deep curb with the fabric showing a 3D effect.      The all-new Ertiga offers new comfort features to help make traversing Metro Manila traffic more bearable and pass the time away more pleasantly. The improved MPV has larger passenger legroom with the increased tandem distance of the 3rd row seats. For added relaxation, the third row has more headspace while the seats are designed with a reclining and tilt-down mechanism up to 16 degrees.       For better ventilation and convenience, a rear AC was installed to keep the 2nd and 3rd row passenger comfortable. Small storage spaces are also added all around, including a coin holder, ventilated cup holder, improved center console and door pockets, to accommodate more hand-carry items.      The all-new Ertiga comes in a light yet highly rigid body, thanks to Suzuki’s new generation platform, the HEARTECT. The new frame effectively disperses impact energy to improve safety while reducing noise and vibration.      Another notable feature is the Total Effective Control Technology (TECT), which scatters collision energy across the vehicle frame to mitigate damage to the car and passengers.       “All the upgrades on the new Ertiga are designed to give Filipino riders the confidence to enjoy every adventure knowing they and their family are safe and comfortable. Beyond making technological improvements on our vehicles, our goal is to always ensure that our customers have an optimum driving experience,” added Suzuki.      The all-new Ertiga is priced starting with GA at 728,000 PHP, GL MT 848,000, GL AT 888,000 and GLX at 978,000. It comes in 7 colors: Pearl Glorious Brown, Metallic Magma Gray, Pearl Burgundy Red, Prime Cool Black, Metallic Silky Silver, Pearl Radiant Red and Pearl Snow White      Following Ertiga as a top-selling Suzuki vehicle is the hatchback well-loved by millennials. The Suzuki Swift contributed 13 percent to overall sales for the first half of the year.      The Celerio ranks third among Suzuki’s top-selling vehicles with an 11 percent shares of sales. Powered by a three-cylinder 1.0-liter DOHC engine, the hatchback is available with either a five-speed manual transmission or a Continuous Variable Transmission (CVT), making it the first model in its segment to offer CVT. Its compact design surprises with an interior that provides ample space, legroom and storage for stress-free driving.

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FOTON PH inaugurates grander Cagayan de Oro showroom

July 31, 2019

Just three weeks after inaugurating its Metro Clark showroom, FOTON Philippines continues its dealership expansion with the opening of a grander and newly-renovated Cagayan De Oro facility.      “As our brand grows, we also want our customers to experience how great FOTON is when they purchase their vehicles and during the after sales processes. We want them to feel FOTON’s welcoming ambiance, and have a hassle-free ownership experience as soon as they enter our dealership,” said FOTON Cagayan De Oro Dealer Principal Roger L. Chiu.      Now situated at a larger and more accessible site along Gusa Highway, the FOTON Cagayan de Oro dealership showcases a two-storey state-of-the-art building on a 2,000 square meter lot.      The showroom is capable of exhibiting 30 vehicles with 10 bays in its service area. It also houses parts and accessories counters and a contemporary customer lounge where clients can sit back and relax while waiting for their vehicles to be serviced.      “The inauguration of FOTON Cagayan de Oro marks yet another milestone in our persistent commitment to establish fruitful and everlasting relationships with our patrons. We continuously strive to reach our customers in different areas around the Philippines, and deliver world-class FOTON products and services by providing an extraordinary customer experience with us,” said FOTON Philippines President Rommel Sytin.      First inaugurated in 2008, FOTON Cagayan de Oro is the first FOTON dealership to be established outside Metro Manila.      “We are truly grateful to FOTON Philippines and United Asia Automotive Group Inc., for its long-term support and encouragement over the past 10 years,” Chiu added.      The introduction of a dependable yet affordable make of passenger cars, commercial trucks, and specialized vehicles for the transportation needs of Cagayan de Oro has clearly contributed to the region's multi-faceted and continuous growth.      “For the past decade, I’m proud to say that FOTON Cagayan de Oro has strongly impacted the region’s trade and commerce, banking, infrastructure development, employment, public services, and, widely, the private sector,” Chiu noted.      Dubbed the “City of Golden Opportunities”, Cagayan de Oro proves has proven its vast potential for business opportunities. Its booming economic expansion as evidenced by high-rise hotels, condominiums, malls, IT/BPO companies, hotels and restaurants, and fast-paced real estate developments, continue to cement its reputation as the gateway to Northern Mindanao.      “Since our brand reached the Philippines, we have been driven by the philosophy of ‘Empowering Businesses’ through our products and services. Our team is geared up to ensure worry-free vehicle buying and owning experience for every customer and unwavering support to our dealer partners as well,” Sytin says with pride.      The company announced that FOTON plans to open 30 dealerships across the country by the end of the year. These outlets will be offering passenger vehicles including vans, pick-up trucks, and Sport Utility Vehicles (SUV); light, medium and  heavy-duty trucks; and heavy machinery—all designed for the increasing demands of various businesses in the region.      Chiu noted, “Our team is here to address FOTON’s commitment through best-in-class purchasing and service offerings at our full-fledged facility. As ambassadors of FOTON, we look forward to representing the premium brand by demonstrating their renowned products and service quality to the people in the region, ensuring the highest level of satisfaction of the valuable customers.”      “We are glad to have intensified our reach in Northern Mindanao, which is a very important aspect of our growth strategy, thus aligning with our approach to offer advanced amenities and quality services through strategically located network set-ups in different parts of the Philippines,” Sytin concluded.      FOTON is known as Asia’s largest manufacturer of commercial vehicles including passenger vehicles, light-duty trucks, heavy-duty trucks and heavy machineries. For inquiries, call (02) 459-2121 or 0999-9999998. You may also visit www.foton.com.ph or www.facebook.com/FOTONPhilippines.

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Consistent Sales Growth Boosts Suzuki Philippines’ Industry and CAMPI Rankings

July 29, 2019

Suzuki Philippines Inc. (SPH), the country’s pioneer subcompact car distributor, closes the first half of 2019 on a high note, posting 14 percent sales growth over the same period last year and climbing to the sixth spot in the local automobile industry ranking and fifth place in the Chamber of Automotive Manufacturers of the Philippines Inc. (CAMPI) ranking.       “We started the year on the right foot and strengthened our efforts in Q2 to reach more Filipino customers. Our aggressive and strategic marketing campaigns are key in pushing up our position both in the Philippine automobile industry and CAMPI rankings. These achievements reflect the Filipinos’ growing trust in our brand and the quality Suzuki cars that we provide. We are more driven now more than ever to bring only quality driving experience in every Suzuki ride,” shared SPH Director and General Manager for Automobile Division Keiichi Suzuki.      Committed to giving quality driving experience to every Filipino, SPH continues to assure the market with best-performance vehicles such as the New Ertiga, Swift, Celerio, Dzire and Vitara. These top-selling Suzuki vehicles collectively contributed 77 percent to total H1 2019 sales.      The top-favorite 7-seater family vehicle Ertiga is still the number one best-selling Suzuki vehicle in this year’s lineup with a 34 percent share of sales. The introduction of the new Ertiga Black Interior ramped up sales even further. Its fuel efficiency and spacious interior complement the elegance and modern style, giving the Ertiga a strong edge over its competitors.      Following Ertiga as a top-selling Suzuki vehicle is the hatchback well-loved by millennials. The Suzuki Swift contributed 13 percent to overall sales for the first half of the year.      The Celerio ranks third among Suzuki’s top-selling vehicles with an 11 percent shares of sales. Powered by a three-cylinder 1.0-liter DOHC engine, the hatchback is available with either a five-speed manual transmission or a Continuous Variable Transmission (CVT), making it the first model in its segment to offer CVT. Its compact design surprises with an interior that provides ample space, legroom and storage for stress-free driving.       SPH buckles up for continued strong growth these succeeding months with more targeted marketing strategies. Besides continuous efforts to bring the vehicles closer to the target markets through product displays and test drives, SPH reinforces its presence in the transport scene through active campaigns and promotions, including for those in the transport vehicle service (TNVS) ecosystem.      SPH makes ride sharing a more comfortable experience not just for drivers but for the commuters as well with the Suzuki Ciaz. A reliable partner on the road, the Ciaz runs on a refined K14B engine and has a lightweight and aerodynamic body for enhanced efficiency. Its roomy and ergonomically designed interior ensures a safe and comfortable ride for both the driver and passengers.

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Ranger Leads Ford PH’s Q2 2019 Record Retail Sales

July 22, 2019

Ford Philippines announced second quarter retail sales of 5,667 vehicles, driven by an all-time record quarterly performance of the segment-defining Ranger pickup truck.      Second quarter retail sales for the Ranger rose 25 percent to a record 3,694 vehicles, driving its year-to-date total up 25 percent to 6,836 vehicles.      “The Ranger remains one of the country’s most preferred pickup trucks, and continues to set the benchmark for the segment with its versatility, capability, power, and class-leading driver assist technologies,” said PK Umashankar, managing director, Ford Philippines.       The “Built Ford Tough” Ranger lineup in the Philippines has grown to 11 variants, including the recent addition of the Ranger XLS Sport which features striking design enhancements for the XLS variant that further strengthen its rugged, visual appeal.       Second quarter sales for the Everest mid-size SUV totaled 1,274 units, pushing up year-to-date sales to 2,919 vehicles. The EcoSport mini-SUV delivered second quarter sales of 487 units, driving its year-to-dates sales to 1,020 vehicles.      The Ford EcoSport boasts improved driving performance with either the 1.0L EcoBoost engine or the new and more powerful 1.5L TiVCT engine with 6-speed automatic transmission. It’s more street smart than the previous version, with a bolder look and design, refined interior, and more smart and safe features and driver-assist technologies.

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